In this article I want to cover some advanced strategies for your video marketing to ensure all the hard work, blood, sweat and tears you’ve put into creating your videos results in worthwhile views and therefore the return on investment is high in both traffic and awareness terms.
Some very good Video marketing Singapore advice is to utilize your own blog or site to host your video. You shouldn’t just depend on video sharing website because a lot of your traffic could also be vlogs or video blogs that they update on a regular basis. Because the search engines love to index and rank videos, you will have a very successful combo as a result of your blog and videos. Apart from that, you’ve opted to host your own videos so you don’t have to stress out about getting your accounts deleted by the video sharing sites. When you acquire a library of targeted videos on your website, you’ll start to see traffic come your way. So the more videos that you make and keep fresh, you’ll see better results.
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Organic searches take the longest time to rank for, but can really give you long term traffic when you target the right keywords. Getting listed with Google Local is easy to do.
To get on to the front page you will need to appoint someone to carry out SEO (search engine optimisation) on your website. This is very important as this ensures that the best keywords and links are on your content pages in order to drive the best traffic to your website. Again, if possible it is better to outsource this work but if you cannot afford to do this, there are many training packages available that can help you to carry out the SEO yourself. Google is like a giant library and SEO effectively puts a shiny cover on your website and places it on the best shelf to sell.
3 Newspaper advertisements: don’t bother with local papers if your product comes with a hefty price tag. Ads in national papers can be expensive, so again you have to know what you’re doing, but they do work. Agencies such as New Horizons can get you a discount and provide sound advice.
Finally, You Tube traffic calls for some amount of consistent work. Your videos should be uploaded at regular intervals and the content you produce should attract the visitors.