It is a million dollar question-how fast a web marketing agency can help you rank on the top. In fact, digital marketing is not a black magic. Even those who follow best practices take time. SEO is time taking for sure. In compare to organic SEO, paid ads are faster, more scalable, measurable and flexible. These ads are expensive but walk the talk. For quicker conversion PPC has no parallel.
When someone sees an ad, they either think of it as annoying or something that really interests them. Even though some videos or captions are funny, it does not mean that they are something this is going to help the customer remember what product or service is in the ad. People may remember the ad though.
Placement – consider where you place a garden bench as this could affect how much use you get out of it. Instead of thinking what the bench looks like in a certain part of the garden, think about what you can see from the bench. For instance, if you painstakingly tend to a flowerbed or vegetable patch, why not enjoy the fruits of your labour by placing a bench with a full view of the bed or patch – or indeed any favourite spot of the garden. Not only will this get you using your bench more, but you’ll also be getting the most out of the garden itself.
The first approach is to set a realistic goal for content development and distribution, and assign an internal content champion (Hint: NOT the business owner!). No offense to business owners, but here’s how it goes… “I’m the one who really knows the most, so I should be the one writing the articles. And with a little discipline I think I can get a newsletter out every month.” Guess what? It’s not going to happen. Your intentions are good, but maybe not so realistic.
Rank Higher- With both organic SEO and paid ads, you strive to rank top in Google SERPs. None bother to visit you site if you are not visible on Page 1. The motto behind digital marketing agencies in chennai is to be found online. Once you are found, achieving the top most rank gets easier.
Back-links are links to your site from another site. The more links you have from sites that relate to the keywords in your site the better. Also back-links go 2 ways. Reciprocal links in which 2 sites link to each other. Then there are one-way links. That is when a site links to you and you don’t link back. Consider this a digital word of mouth. One way links are better than reciprocal links. To develop back-links there are several options. Write articles and post on article submission sites, post on wedding forums and make sure your link is in your comment or profile. Create free links to your site on other wedding sites. Most of these will require you to post a link to them. Only do this with a wedding related site.
Link Appeal Tool – Is a link from your website really worth it? Find out with this tool how valuable your website is based on several factors. Aim to get links from sites of higher value than yours.
Author has vast experience in the digital marketing strategy planning and management. He is currently associated with the premier full service digital agency that combines a strategic brand consulting and design expertise of a Flash design studio in India.